Tribal DDB London nominated for Webby Awards and Webby People’s Voice Award
April 22, 2009 by olivia · Leave a Comment
Tribal DDB London’s Volkswagen.co.uk website launch promotional video has been nominated for the 13th Annual Webby Awards in the viral marketing category. We have also been awarded four Official Honoree distinctions for other Volkswagen UK work. Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international award honouring excellence on the Internet.
As one of only five nominees in its category, Volkswagen.co.uk video is eligible for the Internet industry’s two most sought-after awards: The Webby Award and the Webby People’s Voice Award.
Fans can vote online for Volkswagen UK in The Webby People’s Voice Award from now until 30th April 2009 by following a simple registration process at http://pv.webbyawards.com/. By selecting the Interactive Advertising link and then the Viral Marketing link, the Volkswagen UK website launch video can be viewed and voted for.
”Nominees like Tribal DDB London are setting the standard for innovation and creativity on the Internet,” said David-Michel Davies, executive director of the Webby Awards. “It is an incredible achievement to be selected among the best from the nearly 10,000 entries we received this year.”
Official Honorees are awarded to the top 15 percent of all work entered that exhibits remarkable achievement. Tribal’s Official Honorees are:
- Volkswagen’s London to Geneva in one take, on one tank, in the Branded Content category.
- http://www.volkswagen.co.uk/ website launch, in the Automotive category.
- http://www.volkswagen.co.uk/ website, in the Best Navigation/Structure category
- Volkswagen.co.uk website launch campaign, in the Online Campaigns category
Winners will be announced on May 5, 2009 and honoured in New York City on June 8 at an event hosted by Seth Meyers. The Webbys are presented by The International Academy of Digital Arts and Sciences (IADAS), a 650-person judging academy whose members include Internet co-inventor Vinton Cerf, R/GA’s Chief Bob Greenberg, “Simpson’s” creator Matt Groening, Arianna Huffington, and Harvey Weinstein.
This is a fantastic honour and achievement for both Tribal DDB and Volkswagen UK, and we are thrilled to be participating in an award of this calibre.
Tribal DDB UK Make Sunday Times 100 Best Companies
March 19, 2009 by olivia · Leave a Comment
Tribal DDB London, along with sister agency DDB London, was named one of Britain’s top companies, arriving at 86th place on the Sunday Times 100 Best Companies To Work For 2009, now in its ninth year. In the words of the Sunday Times, those companies that made the cut exhibit the best employment practice. These are companies “for anyone looking for somewhere to work where their mind will be engaged, where their skills are used to the maximum, and where they will be treated and respected as individuals, rather than anonymous cogs in a corporate machine.”
The “100 Best Companies” is open to any firm with 250 to 4,999 employees. Because the Best Companies accolade has become the gold standard of workplace engagement, the publication has also opened up the list to 100 Best Small Companies to Work For and The 20 Best Big Companies to Work For.
This is the biggest survey of workplace engagement in the UK — so no small feat for DDB UK. In all, just under 1000 companies were vying for a place on one of the three lists.
This year the opinions of over 200,000 employees across the UK contributed to the overall results for the survey, which is designed specifically for the British workplace. It identifies best practice according to performance in key indicators of workplace engagement including staff opinions on leadership, fair dealings over pay and benefits, a company’s willingness to give something back to society and one’s overall sense of affiliation with the employer.
So what did DDB’s results say? Essentially that we have a fantastic, cohesive working environment:
- 79% feel we have a strong sense of family within teams, ranking us ninth overall in this section.
- 85% find teams fun to work with.
- 81% feel working at DDB is an important part of their lives.
- 77% find their work stimulating.
- 74% have confidence in the leadership skills of their manager.
Managing Editor of The Sunday Times, Richard Caseby, commented ‘All 997 participating companies deserve praise for opening their doors to such forensic examination of their workplace practices and culture. It takes a brave chief executive to subject a business to scrutiny by an outside organisation and a national newspaper. But all our winning companies embrace openness and honesty from shop floor to boardroom.’
For full report on our results go to: http://business.timesonline.co.uk/tol/business/career_and_jobs/best_100_companies/article5725558.ece
Matt Ross Appointed Head of Creative
February 25, 2009 by olivia · Leave a Comment
Tribal DDB London announced today that Matt Ross takes over from Ben Clapp in leading and managing Tribal’s rapidly growing creative department. His responsibilities will include the direction and management of multiple creative teams, pitching for new business and overall creative responsibility for Tribal’s existing clients.
Matt joined Tribal in June 2008 as Creative Director on Philips and has been responsible for successfully leading the Philips account into new creative territories as well as playing an integral role on numerous other accounts
Matt has previously worked at various digital agencies including Agency.com and AKQA across clients such as Coca Cola, Playstation, Honda and British Telecom.
On his new appointment, Matt Ross said “I am incredibly excited to be taking over the reins from Ben, and look forward to building on the past successes of Tribal DDB. We are at a real tipping point with regards innovative creative communication opportunities… all of which I plan Tribal DDB to be at the centre of.”
Matt will report to Mike Parsons, Managing Director of Tribal DDB London, who confirmed Matt’s new role. “Matt’s leadership style has delivered positive momentum with the creative team and some superb work. He thoroughly deserves this opportunity” said Parsons.
Matt’s appointment is underway with complete takeover from 20th March.
Tribal DDB Worldwide Named a Top Agency of the Year
January 24, 2009 by Phil · Leave a Comment
Advertising Age announced today that it has named Tribal DDB Worldwide to its esteemed Agency A-List. This marks the second consecutive year Tribal DDB has received honors from the publication, having been the first digital agency to win Global Agency Network of the Year in 2008.
“We are thrilled that again Advertising Age has considered Tribal DDB to be one of the elite agencies in the world. Standing shoulder to shoulder with some of the most revered and awarded advertising firms is an honor and testament to the hard work and dedication of our employees on behalf of our clients,” said Tribal’s global CEO, Paul Gunning.
Tribal DDB is consistently ranked at the top of the industry as measured by both revenue growth and awards. This year’s achievement comes on the heels of 2008’s ten new office openings, multiple lead assignments across all media, growth of its current global clients, and five new global agency-of-record account designations.
In commenting on Tribal’s performance, client Hans-Christian Schwingen, Senior Vice-President, Brand Strategy and Marketing Communications, Deutsche Telekom said, “We consider Tribal DDB to be a multichannel agency…. apart from covering the entire value chain of communication services, Tribal DDB supports Deutsche Telekom in terms of technology consulting and implementation, as well as process consulting and management. We need service partners who can handle the complexity of communication tasks in a networked world.”
Born from digital and uniquely positioned to understand and react to consumer behavior in a plethora of media, Tribal DDB is a leader in the communication revolution. The agency created the world’s first social film with Nokia, broke a world record and motivated an entire country to cheer for China for McDonald’s, brought a nation to tears through an operatic viral sensation for Deutsche Telekom in Germany, and became a part of the effort to prevent skin cancer, AIDS in Africa and pollution.
“The breadth and depth of the work Tribal DDB developed around the world speaks to our core understanding of the dynamic and changing media landscape,” said Liz Ross, President, Americas and global Chief Marketing Officer, Tribal DDB Worldwide. “Our global portfolio of work succeeded at every measure, engaging consumers in remarkable, and effective ways.”